Privacy Policy for Fluenc

Last updated: July 28, 2025

Your privacy is critically important to us. This Privacy Policy describes how Fluenc (the "Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from the Site. By visiting or using our Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1. Personal Information You Provide

We collect personal information that you voluntarily provide to us when you register on the Site, express an interest in obtaining information about us or our products/services, when you participate in activities on the Site (such as posting comments or interacting with content), or otherwise contact us. The personal information that we collect depends on the context of your interactions with us and the Site, the choices you make, and the products and features you use. This may include:

• Contact Data: Names, email addresses, postal addresses, phone numbers.
• Account Data: Usernames, passwords, unique user IDs.
• Payment Data: (If applicable) Payment card numbers, billing addresses. Please note: we do not store full payment card details on our servers. Payment processing is handled by secure third-party payment processors.
• Content Data: Any content you upload or create on the Site, such as stories, comments, or profile information.

1.2. Information Collected Automatically

When you visit, use, or navigate the Site, we may automatically collect certain information. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Site, and other technical information. This information is primarily needed to maintain the security and operation of our Site, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies. You can find more about this in our Cookies and Tracking Technologies section below.

2. How We Use Your Information

We use the information we collect for various purposes, including:

• To Provide and Maintain Our Service: Including monitoring the usage of our Service.
• To Manage Your Account: To manage your registration as a user of the Service. The Personal Data you provide can give you access to different functionalities of the Service that are available to you as a registered user.
• For the Performance of a Contract: The development, compliance, and undertaking of the purchase contract for the products, items, or services you have purchased or of any other contract with us through the Service.
• To Contact You: To contact you by email, phone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.
• To Provide You with News and Offers: To provide you with news, special offers, and general information about other goods, services, and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information.
• For Analytics: To understand how our users as a group use the services and resources provided on our Site, and to analyze trends. This allows us to improve our services and your experience.
• To Deliver Targeted Advertising: As described in the Ezoic section below.
• To Facilitate Payouts: To process revenue shares and payouts to creators and referrers based on our platform's terms.
• For Business Transfers: We may use your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by us about our Service users is among the assets transferred.
• For Other Purposes: We may use your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and to evaluate and improve our Service, products, services, marketing, and your experience.

3. Disclosure of Your Information

We may share or disclose your personal information in the following situations and for the following purposes:

3.1. General Business Purposes and Service Delivery

• With Service Providers: We may share your personal information with service providers to monitor and analyze the use of our Service, to contact you, to process payments, or to deliver advertising.
• For Business Transfers: We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
• With Affiliates: We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include our parent company and any other subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.
• With Business Partners: We may share your information with our business partners to offer you certain products, services, or promotions.
• With Other Users: When you share personal information or otherwise interact in public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
• With Your Consent: We may disclose your personal information for any other purpose with your consent.

3.2. International Data Transfers

Please note that your personal information may be transferred to, and processed in, countries other than Canada where our service providers or their servers are located, including the United States. While in another jurisdiction, your information may be subject to the laws of that jurisdiction and may be accessible to its government, courts, or law enforcement or regulatory agencies.

We take appropriate steps to ensure that personal information transferred outside Canada is treated in accordance with this Privacy Policy and applicable laws, including using contractual or other means to provide a comparable level of protection.

3.3. Disclosure for Legal Reasons and Law Enforcement

We may disclose your personal information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements, or when we believe in good faith that such action is necessary to:

• Comply with a legal obligation (e.g., a court order or subpoena).
• Protect and defend our rights or property.
• Prevent or investigate possible wrongdoing in connection with the Service.
• Protect the personal safety of users of the Service or the public.
• Protect against legal liability.

4. Ezoic Privacy Policy (Ad Monetization)

This Site uses Ezoic Inc., a third-party advertising service. Ezoic collects and uses various data to provide personalized ads to you, enhance publisher revenue, and improve user experience.

When you visit our Site, Ezoic may collect information about your device and browser, including:

• IP address
• Device type
• Operating system
• Browser type
• Rough geographical location (country, city)
• Referring URLs
• Pages viewed
• Time spent on pages
• Ad interactions
• Other standard server logs

Ezoic may use cookies and similar tracking technologies (including web beacons, pixels, and scripts) to collect this data for advertising purposes. This data helps Ezoic to:

• Deliver relevant advertisements to you.
• Measure the effectiveness of advertising campaigns.
• Optimize ad placements and formats.
• Detect and prevent ad fraud.

By using our Site, you consent to the processing of data by Ezoic in the manner and for the purposes set out above. Ezoic acts as a data processor for publishers and has its own comprehensive privacy policy that details their data handling practices, including their compliance with various global privacy regulations (like GDPR and CCPA).

You can review Ezoic's Privacy Policy directly at:
https://www.ezoic.com/privacy-policy

Ezoic also offers users ways to manage their ad preferences and opt-out of personalized advertising. More information can be found on Ezoic's privacy policy page.

5. Other Third-Party Services

We may also use other third-party services that collect information:

• Posthog: For website analytics and tracking user behavior. You can find their privacy policy at https://posthog.com/privacy.
• Stripe: For processing payments. Their privacy policy is available at https://stripe.com/privacy.

These third-party service providers have their own privacy policies addressing how they use such information.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

7. Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, or as required by law (e.g., for tax, accounting, or other legal requirements). When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

8. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse. Any information disclosed online is vulnerable to interception and misuse by unauthorized parties. Therefore, we cannot guarantee complete security if you provide personal information.

9. Your Privacy Rights

Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information. These may include:

• The right to access: You have the right to request copies of your personal information.
• The right to rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The right to erasure: You have the right to request that we erase your personal information, under certain conditions.
• The right to restrict processing: You have the right to request that we restrict the processing of your personal information, under certain conditions.
• The right to object to processing: You have the right to object to our processing of your personal information, under certain conditions.
• The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• The right to withdraw consent: If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time.
• The right to complain to a supervisory authority: If you are in the EU/EEA, UK, or other regions with specific privacy laws, you may have the right to lodge a complaint with a data protection authority.

To exercise any of these rights, please contact us using the details provided below.

10. Children's Privacy

Our Service is not intended for individuals under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from anyone under the age of 13 without verification of parental consent, we take steps to remove that information from our servers.

11. Links to Other Websites

Our Service may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the "Effective Date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.